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Aug 24 2007, 10:00 am / Happy
Getting your product to the retail marketplace requires many things including having patents and trademarks, having a full and substantial business plan, having working samples, brochures and collateral materials, retail and wholesale pricing, great packaging, market research to show a potential buyer that there is a market for the product and that it is a profitable potential item among many other important things. If you research the percentage of new products that actually ever get licensed, you will see that just a few percent do and that happens only when you have everything professionally prepared and organized as mentioned above. The fact is, no real company is going to just come along and sweep you off your feet. Licensing or selling your invention requires a lot of preparation, negotiations with potential suitors, and a lot of time.
Jim
www.decavicorp.com
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